By Brooke Schultz
Elm Staff Writer
Washington College’s WACappella debuted another catchy tune titled “Come Join the Family” along with a brand new music video on Friday, Nov. 14. The video is a tool for the Admissions Department to show prospective students what WC is all about and came out just in time for the open house on Saturday, Nov. 15.
Admissions contacted senior Presidents Alex Levy and Todd Cooley about making a second music video over the summer. Levy, who handles the business side of WACappella by sending out reminder emails and handling scheduling, sat down with Obella Obbo and Stephan Jordan from the Admissions Department to figure out what song would work best.
She said, “We settled on Clean Bandit’s ‘Rather Be,’ and then Todd set to work on rewriting the words. We had a big meeting with the whole club and had a brainstorming session about stuff we wanted to be included in the song.”
Videographer Chris Niswonger who works primarily with Cox Media Group in Altanta filmed and edited last year’s music video “Glad You Chose Us” video, but this year he wanted to do something a little different. “I wanted a style that would grab the entire student experience in five minutes or less. I’ve seen the ‘point of view’ style done before, so that is what I looked to accomplish with this video,” he said.
This point of view style put Niswonger in the role of a prospective student.
Cooley, musical director of WACappella, also wanted to achieve an intimate feel with the new song and video. He said, “The lyrics took a really long time and went through a lot of different drafts. I wanted to make the song very direct… ‘Glad You Chose Us’ was very fast-paced, and I wanted [this video] to feel like the audience was seeing the WC I see every day.”
Through a first person perspective, the video takes the viewer all through the campus, focusing on a variety of different things that make up the WC community. Niswonger came on the Sunday night before Fall Break, and spent Monday to Wednesday going to club meetings, sports games, and sitting in classes while everyone was still on campus to capture real footage of everyday life at WC.
Niswonger said, “[These] students have been the best group I have ever worked with. I think the students here are what make WC special, and being able to showcase that with ‘Come Join the Family’ was truly exciting.”
Both Levy and Cooley were kept up to date with the video’s progress until they watched it at rehearsal on Thursday, Nov. 13. Levy said, “What I personally love about the video is that it showcases so many different aspects of the campus and it lives up to the tagline of ‘Come Join the Family.’”
Freshman Anna Gjertsen saw the “Glad You Chose Us” video while she was in the process of applying. She said, “The idea that this was a thing that WC did sold me.” After watching the new video, she liked the more varied feel of “Come Join the Family.” She said, “It was interesting how they incorporated all these different places around campus because it gives people a much better sense of what the campus actually looks like.”
Cooley summed up the experience of “Come Join the Family” with how much students and the community love WC. “It doesn’t get more authentic than that,” he said.
WACappella’s winter concert is on Dec. 5 at 7:30 p.m. and Dec. 6 at 2 p.m. and 7:30 p.m in Hotchkiss Recital Hall.
Photo courtesy of clipartpanda.com